Posts Tagged ‘recall’

Toyota Plans More Extensive Vehicle Testing

Tuesday, July 6th, 2010

In order to fight doubts about the quality or safety of its new vehicles, Toyota looks to increase the time it takes to test new models.

  • In the last generation of vehicles, there were definite safety and quality issues resulting in massive recalls.
  • As a result, Toyota plans to increase the length of time new car models are tested by 2-6 months.
  • Toyota is trying to prevent increasing the overall time it takes to develop a vehicle, but instead shorten other parts of the process to allow for more testing time.
  • The Toyota brand fell from 7th to 21st overall in its Initial Quality Survey of new vehicles last month.

Facts and Figures

  • Toyota has recalled more than 8.5 million vehicles due to problems related to unintended acceleration, steering, braking, and gas-tank flaws.
  • Toyota’s market share is 15.1%, down from 17% 6 months ago.

Best Quote

“As we looked at this past generation of vehicles it did seem to be all about the growth of the company, and there were lapses. We are definitely reforming the processes to be ultracareful.” – Randy Stevens, Employee at the Toyota Technical Center in Ann Arbor, MI

Are You Eating Recalled Food?

Friday, July 2nd, 2010

Companies don’t recall products unless they absolutely have to. So why are so many people ignoring recall warnings?

  • Because recalls have become so common, consumers are experiencing “recall fatigue.” They either never get the recall message or they choose to ignore it. In the case of fresh food, the product has usually already been eaten by the time the recall is issued.
  • When a product is recalled, it’s relatively easy to have retailers pull it off the shelves. But it’s much harder to track down each individual that’s purchased that item already to let them know.
  • Costco, a member-based retailer, tracks each member’s purchases and calls them when one of the products they’ve purchased has been recalled.

Facts & Figures

  • In 2009, the Consumer Product Safety Commission facilitated 465 recalls.
  • 12% of Americans have eaten food they knew had been recalled.
  • The government keeps an updated list of recalls at www.recalls.gov. Mobile versions of the site are in the works.

Best Quote

“The national recall system that’s in place now just doesn’t work. We call it the Chicken Little syndrome. If you keep shouting at the wind — ‘The sky is falling! The sky is falling!’ — people literally become immune to the message.” – Craig Wilson, Assistant Vice President for Quality Assurance and Food Safety at Costco

Hybrid Recall – Environmentalists In Danger Behind the Wheel

Friday, February 26th, 2010

Environmentally conscientious drivers liable to be harmed by the source of their enviro-friendliness!

  • On February 11th, 2010, Japanese car manufacturer Toyota recalled 400,000 Priuses and other hybrid models in response to allegations and customer complaints of brake deficiencies.
  • A software glitch in the cars’ braking systems apparently causes brief, terror-inducing delays in the braking capacity on bumpy or icy roads. However, to date, no accidents or injuries have been reported.
  • Over the past several months, Toyota owners have experienced other problems with the quality and safety of their various models, leading to over 7 million Toyotas being recalled.

Facts & Figures

  • The braking glitch fix takes approximately 40 minutes.
  • The recall applies to 223,000 hybrids that were sold in Japan, 133,00 Priuses and 14,500 Lexus HS 250h vehicles in the U.S., and around 53,000 Priuses throughout Europe.
  • In 2009, Toyota recalled roughly 3.8 million of its vehicles to fix floor mats that would “entrap” gas pedals.
  • Toyota has received over 80 complaints on the 2009-2010 Corolla concerning the car’s “hard-to-handle” steering.

Best Quote

“If the company had paid more attention to consumers’ viewpoint, it could have realized that there was a safety problem.” – Ryusuke Itazaki, Chief of the Recall Department at Japan’s Transport Ministry