“On Monday J.C. Penney said it would add Mr. Roth and hedge fund manager William Ackman to its board, news that sent its stock up 7%. The pair, who have a track record of buying big stakes in companies and then pressing them to make strategic changes, surprised markets and Mr. Ullman Oct. 8 by saying they had amassed a 27% holding in the retailer.”

What do you think?

When you think of activism, is corporate strategy the first thing that comes to mind? Would you be willing to invest in a company that has taken a step toward major changes in the way it operates?