Archive for the ‘Spend Page’ Category

Caio Fonseca On Painting, Collecting, And Going Your Own Way

Monday, March 29th, 2010

Caio Fonseca is a painter and a New Yorker. For years he’s been traveling the world, learning and perfecting his art – you can see the results in the Metropolitan Museum, The Brooklyn Museum, MoMA, The Whitney, and the Smithsonian (to name a few). Caio was kind enough to make a TILEcast with us one afternoon. We think you’ll like it:

>>TILE brings you exclusive interviews from people doing great things in SPEND, GROW, and GIVE. To view more, click on TILEcasts in the TILE Library.

Have a burning question or someone you’d like to see interviewed? Let us know – just Ask TILE!

Purchasing Power is…

Tuesday, March 23rd, 2010

Purchasing power measures of the amount of goods and services that can be exchanged for a unit of currency, such as the dollar, as compared with how much could be exchanged for that amount in a previous time. For example, the number of sodas you could buy now for $1.00 compared to the amount you could buy 50 years ago for $1.00.

Guns And Coffee Go Together Like Peas And Carrots

Friday, March 12th, 2010

A fast-spreading movement in the pro-gun community has taken the Starbucks coffee contingent by storm.

  • As firearms fanatics and gun-control advocates battle over an issue known as the “open carry” movement (a demonstration by gun owners of carrying their guns in unconcealed holsters in public areas and private businesses where allowed), Starbucks, in full compliance with state open-carry weapons laws, has been caught up in the middle of the raging debate.
  • Starbucks, along with some other establishments, has refused to ban guns, causing uproar in the gun-control community.
  • Some retailers have banned guns from their stores for fear of losing out on potential customers with hoplophobia (fear of firearms).

Facts & Figures

  • The “open carry” movement started gaining momentum in 2004 after pro-gun advocates began researching state laws only to find that many states do not have laws that prohibit carrying unconcealed firearms.
  • In the 43 states where open carry is legal, Starbucks has around 4,970 company-operated stores.
  • Wal-Mart Stores Inc., Home Depot Inc., Best Buy Co. and Barnes and Nobles Inc. also allow unconcealed weapons in the respective states that allow such an activity, and have all become “open carry” friendly sites and milieus for informal “open carry” demonstrations.
  • Companies such as Peet’s Coffee & Tea have disallowed carrying unconcealed weapons in their stores, despite the legality of such an action.

Best Quote

“I think the policy shows complete disregard for the safety and sentiments of their workers. The only thing worse than a yuppie upset with how their frappuccino turned out is a yuppie with a gun who’s unhappy with how their frappuccino turned out.” – Erik Forman, a Starbucks barista, union member, and ostensible hoplophobe and sensationalist from Minneapolis

Keeping Up With The Millennials

Friday, March 5th, 2010

Luxury brands aspire to engage a younger generation by adapting and innovating their delivery of fashion.

  • A recent study conducted by the Pew Research Center showed that millennials, people between the ages of 18 and 28, are both turned off by more conventional and blatant marketing approaches and have a sophisticated understanding of social media and entertainment.
  • Nowness.com, launched by Moet Hennessy Louis Vuitton, exemplifies the new trend of companies utilizing artistic videos and images, implying exclusivity and offering cultural commentary.
  • Traditionally, magazines fulfilled the primary role of communicating fashion news to consumers; now many of the brands connect directly with their consumers.

Key Stats

  • 75 percent of Millennials regularly use social networking sites.
  • Burberry opted to make Harry Potter icon Emma Watson the new face of its brand.
  • Last month Armani gained 268,000 new “friends” on Facebook after Lady Gaga wore a space age Armani creation.

Best Quote

“Our goal is always to create a seamless brand experience, especially with our younger lines, communicating the brand wherever the customer wants to touch it – on their mobile devices, via a social network, on blogs, in store, in print and outdoor media.” – John Hooks, Deputy Chairman of Armani

Computers Are Too Complex, Make Them More Like iPhones!

Wednesday, March 3rd, 2010

Sometimes it seems as though computers are more trouble than they’re worth, but they may become much simpler in the not-too-distant future.

  • Although personal computers have become easier to use since their inception way back when, most people still encounter problems while using their computers and their current operating systems (like Snow Leopard for Mac or Windows Vista).
  • iPhones are the picture of simplicity, and could serve as a model for how computer companies construct operating systems in the future.
  • While it may seem a simple solution to the complexity problem, integrating an operating system similar to the iPhone’s would be difficult for a multitude of reasons, and especially troublesome for the implementation of the multitouch interface (that thing that allows you to move stuff on your iPhone with your finger).

Facts & Figures

  • Back in the day, if you wanted to open up a Microsoft Word document, you would’ve had to type in a cryptic command, like this:

DIR*.EXE
MSWORD.EXE A:\REPORT.DOC

  • Microsoft tries to make all their new versions of their primary operating system (Windows) familiar to customers of earlier versions, which accounts for the continuing complexity of the system.
  • Apple uses the iPhone’s operating system in its new iPad computer.
  • It would be easier for Apple to design a completely new operating system instead of implementing the multitouch interface onto a desktop computer.

Best Quote

“With the iPad and the horde of tablets that will follow it, we can expect computing to become much easier than what we’re accustomed to today.” – Brian Chen, Wired magazine

Tom Tom Navigation Not Going Anywhere But Up (Apparently)

Wednesday, March 3rd, 2010

Or so says the CEO of the company… but do you agree?

  • Despite the fact that both Google and Nokia have recently announced free turn-by-turn navigation on mobile phones, TomTom’s CEO, Harold Goddijn, is firm in his belief that these threats will not affect his company’s well-being or profitability.
  • Goddijn extolled his company’s proficiency in map-making, while downplaying the threat of competing companies offering free services that would replicate the functionality of his company’s GPS device on mobile phones, a service he says has existed for quite some time.
  • Tom Tom avoided experiencing a huge setback in the recession by cutting costs and focusing sales efforts on car manufacturers, fleet management services, map and traffic subscriptions and an iPhone app.

Facts and Figures

  • TomTom’s 2009 fourth quarter net profit came out to be 73 million euros ($99 million)
  • In the fourth quarter, sales rose 1% to 533 million euros, up from 528 million euros a year ago.
  • The company expects sales to be flat in 2010.

Best Quote

“We need to get away from the impression that the various navigation platforms are competing with each other.” – Harold Goddijn, Chief Executive Officer of TomTom NV

What’s the difference between checking and savings?

Tuesday, March 2nd, 2010

You probably see the words “checking” and “savings” most often when you’re hitting the ATM. Although both checking and savings are bank accounts that hold money you’ve deposited, when people withdraw money, they almost always take it from checking. Why?

Generally, a checking account is designed to hold spending money – money that you don’t want to carry around with you or stash under your mattress, but that you want within reach when you need to pay for your expenses. A savings account, as the name suggests, is designed for money that you want to save for later use. Because of this distinction, there are important differences between the two types of accounts.

When people or corporations cash checks you’ve written them, that money usually comes out of your checking account. You can withdraw money from either account, but people usually want to take the money from checking if they can. The logic behind this decision is that savings accounts generate interest, while checking accounts don’t necessarily (or if they do, there are usually a ton of conditions attached). The more money you leave in your savings account, the more you get paid in interest, so it makes sense not to take out any of that money unless you absolutely have to.

Checking accounts are created under the assumption that the amount of money they contain will fluctuate, while savings accounts are meant for money that you expect will stay with your bank for a while. Checking and savings differ from each other in accordance with their designated purposes, but they’re meant to complement one another.

You can postpone your taxes?

Tuesday, March 2nd, 2010

In certain situations, you can actually put off paying your taxes until later – sometimes many years later – but methods of doing so are pretty complicated. Income whose taxes you can pay later is called tax-deferred, and the most common type of tax-deferred income is the money you put into a retirement plan.

Most retirement plans (IRAs, 401(k)s, Keogh Plans, and so on) allow you to make elective deferrals up to a certain amount. What does this mean? Under a retirement plan, you set aside a portion of your income every year and put it into a retirement account for use – you guessed it – after you retire. Think of it this way: as far as the IRS is concerned, the money you put into a retirement account essentially doesn’t exist until you withdraw it, which means the IRS isn’t going to tax that money until you withdraw it.

But you still have to pay the taxes eventually, right? Why not just pay them now and get it over with? The answer has to do with tax brackets. By the time you actually start using the money in your retirement account, your income may be lower. And if you’re in a lower income tax bracket when you withdraw the money, you’ll pay less in income taxes on that money than you would if you paid up when you originally earned it all those years ago. So in some cases, putting off payment can actually pay off.

Mad About The New Upward Shift In E-Book Prices? You’re Not Alone.

Friday, February 26th, 2010

If you’re not a zealous reader of, well, anything, you may not know about the new literary revelation known as e-books. One of the appealing aspects of these “e-books” is their low prices relative to books printed on paper, but that’s about to change…

  • Various publishers of “e-books,” books that you can read on e-book readers (like the Amazon Kindle or new Apple iPad), have won the ongoing battle for pricing—newly published e-books and bestsellers will go from a flat price of $9.99 to as much as $14.99 each.
  • Unfortunately for the publishers, many avid e-book readers aren’t too keen on this—even going as far as to organize “impromptu” protests, accomplished by going on different e-book websites (e.g., Barnes and Nobles and Amazon) and leaving low ratings and negative reviews for particular books.
  • The central disagreement seems to be over the costs of production; e-book consumers argue that since publishers no longer have to pay for printing, storing and distributing paper-based books, they have no grounds to charge higher prices. Publishers allege that e-book readers are myopic and, frankly, old and cranky, and don’t take into account all the overlooked costs of e-book publishing, like the actual writing, editing and thinking on the part of the author, editors and all the other employees at each publishing house.

Facts & Figures

  • Up until now, e-book prices have hovered around $9.99, a price most e-book readers find quite agreeable.
  • Sometimes publishers will hold off on offering an e-book for a few months so that they can protect sales of the paperback and hardcover versions of the book, prompting hordes of indignant geriatrics to post one-star reviews online.
  • According to a number of online consumer testimonials, iPods, video games and films are good alternatives to books.

Best Quote

“The sense of entitlement of the American consumer is absolutely astonishing. It’s the Wal-Mart mentality, which in my view is very unhealthy for our country. It’s this notion of not wanting to pay the real price of something.” – Douglas Preston, Bestselling Author

Ford for Facebookers

Friday, February 12th, 2010

American automakers shift their focus to smaller vehicles and younger consumers. Who’s buying?

  • Ford, Chrysler and GM are attempting to expand their consumer base by utilizing social media platforms such as Facebook.
  • Dealerships are remodeling their stores and lots, so they no longer resemble truck lots and instead have a clean, modern aesthetic intended to appeal to people who buy small cars.
  • Salespeople are being taught how to effectively discuss potential buyer concerns, such as fuel efficiency, as well as how their cars compare to Toyota’s and Honda’s.

Facts & Figures

  • In 2009, small cars made up 19% of the 8.65 million light vehicles sold in the U.S, which pickups and SUVs composed 46%.
  • Only 7% of “millennials” (people born between 1979 and 1985) consider a Ford when shopping for a small car.
  • Ford will send a social media consultant to its largest 800 dealerships – about 25% of its stores, to build an online infrastructure within the company.

Best Quote

“Gas prices and lifestyle changes are going to push more people into small cars.” – Tony Pack, General Manager of “Five Star Ford” in Dallas, TX