Synergy is…

May 24th, 2011

Synergy, besides being one of those infamous “corporate buzzwords,”  is the combination of at least two things (for example companies or organizations) to produce a financial benefit that’s greater than the sum of its parts.

For example, by purchasing one company, another company might be able to generate more revenue than both companies would have been able to generate if they kept operating separately. (Think Graham Crackers Inc. and Melty Marshmallows LLC being acquired by Hershey’s.)

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